Art Direction, 2009
What is your current job?
Account Management at Wieden + Kennedy (Portland, OR).
What do you enjoy most about working in advertising?
The people. It doesn’t matter what agency you work for, you’re likely to meet co-workers (or even clients) who have studied everything from political science and physics to English and economics. These individuals have unique and interesting skills: certified hot air balloonists, pilots, movie critics, photographers and human pretzel-ists, just to name a few. Inspiration is never hard to find and there’s always something new to learn.
What do you know now that you wish you knew when you were looking for your first job?
It’s funny, this used to be one of the questions I asked when interviewing for internships. I’ll share with you some of the answers I heard:
“I wish I would’ve… listened more attentively, paid closer attention to the news, had a stronger opinion, read more books, and showed greater empathy.”
For me, I wish I wouldn’t have taken missteps personally (in my job search or in my very first role). It’s a tough industry and the pressure of perfection can be heavy. If I could go back to my first year, I’d take my mistakes in stride and look at them as learning experiences versus taking hits to my confidence.
How did your time at Temple prepare you for your career?
Temple taught me become a better writer, public speaker and collaborator – a better communicator overall. These are skills that I use every day in my career.
Did you participate in Temple’s Ad Club (TAC), Diamond Edge Communications, National Student Advertising Competition, Study Abroad, or any other similar programs?
I took part in TAC and NSAC, both of which – as I mentioned above -played a role in bettering my skills in communication: writing, public speaking, etc. Exposure to agency tours, guest speakers and meet & greets helped demonstrate what it means to be a professional – proper etiquette, attire and attitude for the real world. Internships also helped in the same capacity.
What types of internships did you have while you were in school?
I finished three internships: two in small-to-medium sized agencies in account management/new business roles and one on the client side in marketing. I was lucky enough to turn my third internship into a part-time job just before graduation.
What was the most important thing you learned during your time at Temple?
Public speaking can’t be avoided in advertising. Temple forced me to get over the fear of speaking in front of large groups of people and empowered me to speak up in meetings early on in my career.
P.S. I’ll be honest, “just imagine everyone the audience is in their underwear,” doesn’t work for me. But, being prepared and physically shaking out your nerves before giving a speech is extraordinarily helpful.
What advice would you give to current students?
The advertising department at Temple gives you all the tools you need to be successful in the industry. The more you put into your degree, the more you’ll get out of it. It’s an incredibly competitive field so network, network, network (to this day I can’t stand that word, but it’s important). I got my first job through someone who was sitting next to me in TAC- you never know where an opportunity will present itself.