Topics of Previous M.S. Capstone Projects

  • Partnering for Success: Designing a Strategic Employee Communications Program that Contributes to Organizational Success
  • Framing the Issues of Gambling and Casino Siting in Pennsylvania
  • The Dao of Crisis Communication: Building Relationships, Maintaining Harmony, Cultivating Trust: A Study of Crisis Communication Expectations in Taiwan
  • In the Office vs. Outside the Office: Supervisor-Subordinate Guanxi Maintenance Among Chinese and Foreign Managers in China
  • Best Practices in Public Relations Measurement Methods
  • Media Relations in a Web 2.0 World: An Aerospace Industry Perspective
  • Every Second Life Counts: A Qualitative Study of Second Life Residents’
  • Attitudes Towards Real Life Brands in Their Virtual World
  • Terrestrial Radio’s Displacement Denial: Listening, Programming, and Marketing Trends in the Radio Industry
  • External Communications Strategies in Times of Turmoil: The U.S. Oil Industry Perspective
  • Cultural differences displayed in award-winning television commercials in the United Kingdom and in the United States
  • Investigation of Stereotype Threat and Coping Mechanisms in Young Women
  • Best Practices in Issues Management and Corporate Responsibility
  • Emotional Intelligence and Organizational Leadership: Analysis and Case Study Presentation
  • Starting with Stories: A Theory-Based Model for Incorporating Storytelling in the Mission and Vision Development Process
  • Philip Morris in Its Own Words: CEO Speeches during a Period of Litigation
  • Dramas in Taiwan