Undergraduate Program


Students gain strong analytic and performance skills for a variety of communication contexts and careers where advocacy is the goal, including law, business, public relations, public policy, and government.

The Department of Strategic Communication (STRC) offers four concentrations:

  1. Organizational Leadership
  2. Rhetoric and Public Advocacy
  3. Public Relations
  4. General Sequence

STRC also offers a minor in Leadership.

Requirements for the Bachelor of Arts

In addition to completing the department core, students must select a concentration and complete the concentration core, advanced courses in the concentration, and courses in the other two concentrations. Students may also be required to complete courses outside the department.