Minors

Leadership

Student with question

The Department of Strategic Communication offers a minor in Organizational Leadership that provides the knowledge and skills to build relationships in an organizational setting.  This minor is available to students throughout the University and can provide the tools for students to be on the path to leadership in their given fields.

A minor in organizational leadership builds expertise in self-awareness, conflict management, emotional intelligence, leading diverse and international  teams, persuasion, motivating others and managing change. The program involves hands-on learning activities that enhance one’s ability to be a competent communicator, manage interpersonal behavior in the workplace, and  inspire others.

 

Requirements

CourseCourse NameHours
STRC 1111Public Speaking3
STRC 1112Communicating Leadership3
STRC 2661Introduction to Organizational Communication3
STRC 2672 or 2696Global Communication or Diverse Communication and3
STRC 2662Leading Groups and Team Building3
STRC 4879 or 4670Collaborative Advocacy or Special Topics In Organizational Leadership3
Total credits required for the minor in Leadership18

The Leadership minor provides courses to develop the knowledge, skills, and abilities to perform in the following areas:

  • Understand high performance teams
  • Discover potential and personal values, passions, and vision
  • Build competence in leadership communication skills
  • Develop ability to work effectively with diverse groups in diverse contexts
  • Understand organizational systems and how to implement change

If you are interested adding a minor in Leadership, contact an adviser in the SMC Advising Center.

Note: The Leadership minor is not available to StratComm majors.


 

Public Relations

Minor in Public Relations: Learn to write, speak, and think critically

The Department of Strategic Communication offers a minor in Public Relations that provides skills in public speaking, written communication, strategic persuasion, media analysis, and public relations. This minor not only introduces students to Public Relations, but also gives them the competencies necessary to build and maintain effective relationships with external audiences.

A minor in public relations can contribute to a variety of academic disciplines such as business administration, marketing, nonprofit management, medicine, engineering, education, and social activism, among many others. Regardless of expertise, professionals can benefit from knowing how to communicate persuasively to target audiences.

Requirements

CourseCourse NameHours
STRC 1111Public Speaking3
STRC 1112Communicating Leadership3
STRC 2111Introduction to Communication Theory3
STRC 2112Strategies and Tactics of Persuasion3
STRC 2551Media Information Gathering & Evaluation3
STRC 2552Introduction to Public Relations3
STRC 3543Fundamentals of PR Writing3
Total credits required for the minor in Leadership21

 

The Public Relations minor provides courses to develop the knowledge, skills, and abilities to perform in the following areas:

  • Media relations
  • Event planning
  • Corporate communication
  • Crises management
  • Publicity and promotion
  • Public affairs
  • Government Relations

If you are interested adding a minor in Public Relations, contact an adviser in the SMC Advising Center.

Note: The Public Relations minor is not available to StratComm majors.